Coffee for your brand.

Discuss private-label coffee across roasted, ground, filter and instant formats, with product and packing requirements considered together.

Discuss private label

Choose your coffee format

Commercial blends and specialty selections can be discussed within your chosen format.

Discuss private label

The coffee. The pack. Your brand.

The coffee

Format, blend or profile, intended use and relevant specification.

The pack

Pack type, size, approximate quantity and destination.

Your brand

Artwork readiness and the labelling responsibilities to be agreed.

You do not need every detail finalised before getting in touch. Share what is decided and what still needs discussion.

Private-label questions

What is the minimum order?

Minimum quantities depend on the coffee format and packing. Include your intended order quantity so we can check the fit.

Can we discuss samples?

Yes. Sample availability, costs and dispatch arrangements are confirmed for the specific requirement.

Do I need finished artwork to enquire?

No. Tell us what you have ready and what still needs to be discussed.

Tell us about your coffee project.

Prepare your sourcing brief

Buyer questions

What do I need before a private-label enquiry?

Choose a coffee format and describe the product, pack format, net quantity, number of packs, destination and artwork status. You can enquire while some decisions remain open; describe what is already decided.

Are pack sizes and minimum quantities standard?

Packing feasibility and minimum quantities are confirmed for the product and project. Discuss samples, available packing options and artwork responsibilities before agreeing the commercial details.

Bring product and packaging decisions together

Bring product and packaging decisions together
StageDecision to record
Product briefCoffee format, composition and intended preparation
Sample reviewIdentified product and representative evaluation
Pack reviewFormat, net quantity, number of packs and artwork status
ProposalConfirmed scope, availability and commercial basis

A private-label mock-up is a starting point for a packaging discussion. It does not confirm product availability or a production slot. Keep the coffee, pack and artwork decisions explicit, and supply your intended destination and label-information brief for review by the responsible team.

Private-label instant coffee

Valora discusses private-label instant coffee in spray-dried, agglomerated and freeze-dried formats. Start with the soluble coffee specification and the way the finished product will be prepared. Then define the pack and artwork requirements for your brand. The coffee format and the packaging brief need to be assessed together before a proposal can be confirmed.

Decisions for an own-brand instant-coffee enquiry
DecisionWhat to include in your brief
Soluble formatSpray-dried powder, agglomerated granules or freeze-dried coffee; identify any reference product or existing specification
Formulation and useCoffee composition or formulation requirements, intended beverage or ingredient use, and the preparation method used for evaluation
Pack requirementProposed pack type, net quantity per pack, number of packs and destination; distinguish a preferred format from a confirmed packing option
Brand informationArtwork status, intended sales market and the label-information brief for the responsible team to review
Sample decisionRecord the sample reference and preparation recipe, then explain any requested changes before agreeing the product specification

For example, an enquiry for “instant coffee under our brand” still needs a soluble-format decision. Tell us whether you have already selected a format or need to compare proposed samples. If you have a target pack size, give both the net quantity and the expected number of packs so the product quantity and packing requirement can be considered together.

Available products, packing feasibility, minimum quantities, samples and commercial terms are confirmed for each project. A pack image or product reference communicates a preference; it does not establish that the proposed coffee or packing is available.

Prepare a comparable sourcing brief